CURC webinar: Aiming Upstream: Waste Prevention Campaigns

Thursday, November 8 from 1:30 pm-2:30 pm EST

With recycling programs facing headwinds over contamination and market turmoil, some schools are taking the opportunity to shift their priority toward the first of the three R’s: Reduce. We’ll hear about two specific waste prevention campaign opportunities for colleges and other institutions. New Dream, a non-profit organization focused on changing consumption patterns to improve well being for people and the planet, will share research and outreach resources for their “Simplify the Holidays” campaign encouraging more-meaningful alternatives to simply gifting wasteful, often-unwanted “stuff”.

The second half of the webinar will showcase the “Turning the Page on Campus Paper Use Campaign” promoted by AASHE and Root Solutions, a non-profit organization dedicated to using behavioral science to promote more effective environmental campaigns. Their presentation, combined with a case study from Portland Community College, will highlight resources and strategies to reduce paper consumption. Find out more: http://curc3r.org/webinars/2018-curc-webinar-series/aiming-upstream/

Click here to register for the webinar.